Outline of the show   Status of Tea Industry   Vision of TeaWorld   Marketing Plan   Concurrent Event	■ TEA WORD FESTIVAL   1990 1995 2000 2002 2003 2004 2005 2006 Market Volume (a hundred million Won ) 300 900 2,500 2,800 4,500 6,000 6,750 7,000 (estimated) Consumption per capita (g/year) 10 14 38 50 80 143 180 200 Consumption growth rate per capita (%)   40% 171.4% 31.5% 60% 78.8% 80%   ■ Potential power of Tea beverage market in Korea   The size of Korean beverage market is expected to reach about 2.7 trillion won in 2005. Korean tea beverage market accounts for 40 billion won, which is a small portion of the whole beverage market. However, as Koreans are getting more concerned about their health in their lives, the sales of tea beverage market have increased by 40 percent compared to last year. As this trend shows, tea beverage market is prospective and expected to grow more in 2006, attracting much attention not only from Asia but also from Europe, the U.S and etc..                                       |Home|Q&A|Korean|Chinese|Japanese|---